haley riley logo

Graphic Design. Web Design. Illustration. Motion.

Case Studies

RUMPL x CARHARTT

SOCIAL ADS/ DISPLAYS/ ECOMMERCE/ SHOGUN LANDING PAGE

I collaborated with the eCommerce and Marketing team at Rumpl to design and launch a cohesive ‘Back To The Land’ campaign to tell each collection's story while successfully combining Rumpl & Carhartts unique brand identities.

The campaign showcases both the collaboration and each collection’s story while utilizing the brand guidelines of both Rumpl & Carhartt.

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OREGON BREWSHED® ALLIANCE

WEBSITE DESIGNER/ ART DIRECTOR/ PROJECT MANAGER

The Oregon Brewshed® Alliance is a coalition of brewing businesses and brewing community partners who understand the value of clean water and protected forest watersheds.

The client wanted a website that was simpler, more user friendly, and able to maintained internally.

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PDX POP NOW! MUSIC FESITIVAL

UI/ APP DESIGN/ BRANDING/ ART DIRECTION/ PROJECT COORDINATION

*This is a conceptual project, and is not affiliated with PDX POP NOW!

PDX Pop Now! is a local annual music festival in Portland, OR. The festival needed a facelift and a stronger web presence. To achieve this, I collaborated with another designer to update the branding and create an easier way to connect to and with concert goers.

This is a collaborative project with designer & friend Brittney Gold Habel. We worked together to rebrand the festival and design an app for attendees.

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SOLDERED SPIRITS FINE JEWELRY

WEBSITE DESIGNER/ ECOMMERCE/ ART DIRECTOR/ PROJECT MANAGER

A local jewelry designer approached me for an eCommerce website that she could easily maintain and update on her own. I worked with the jeweler to help develop her brand vision and together we partnered with a local photographer to shoot the pieces she wanted to display and sell.

Through color, shape, and photography, we were able to bring her brand story and jewelry eComm store to life.

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GIFS/ GIPHY STICKERS

ILLUSTRATION/ ANIMATION

I love to help elevate brands across social platforms by creating social media assets such as GIFs, Giphy Stickers, & Story Filters. These are types of creative outlets that I find fun & joy in and just love to make.

See link below for social assets made for various clients & for fun.

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haleyndesign@gmail.com