RUMPL x CARHARTT

PROJECT INFORMATION

I collaborated with the eCommerce and Marketing team at Rumpl to design and launch a cohesive ‘Back To The Land’ campaign to tell each collection's story while successfully combining Rumpl & Carhartts unique brand identities.

The campaign showcases both the collaboration and each collection’s story while utilizing the brand guidelines of both Rumpl & Carhartt.

You can view the live landing page here.

PROJECT SCOPE

Social ad designer, Display ad designer, Shogun landing page designer

TOOLBOX

Figma Logo
After Effects Logo
Photoshop Logo
Shogun logo

SOCIAL ADS

Similarly, I worked with the marketing team to build out 3 paid social ad sets for the collaboration. All ads utilize both Rumpl and Carhartt’s brand guidelines.

Each ad was designed and optimized for different social channels, including Instagram, TikTok and Facebook.

Rumpl x Carhartt Ad 1
Rumpl x Carhartt Ad 3

DISPLAY ADS

Working with the marketing team, I also designed a collection of Display Ads.


Each ad was optimized and designed for 9 different display sizes.

RUMPL X CARHARTT Display ads_1
RUMPL X CARHARTT Display ads_2